Thu.Jan 19, 2017

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The Story of a Storyteller Who Became a Vidyard Customer

Vidyard

They created a lot of webinar content, and focused a lot on customer testimonials as well, because this content continued to shine. What Stephanie and the ExamSoft marketing team learned from Vidyard was immensely valuable: “We didn’t need to go super-fancy to have major impact.”

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

This report will examine the main investment areas that marketers are prioritizing to enhance their account-based strategies through a focus on: How practitioners are executing and accelerating blended ABM strategies that put self-service buying journeys at the forefront The areas in which AI shows the greatest promise The continued convergence of (..)