crm-for-financial-services 
Binary Demand
MAY 17, 2024
Differentiating yourself and gaining new customers is possible just through B2B lead nurturing. Lead nurturing is about creating a strong bond with leads and providing ongoing value. In simpler words, nurturing leads is a way to show that you care for them and their businesses.
Online Marketing Institute
JULY 31, 2009
2) Database services – powerhouses like Dun&Bradstreet, Harte-Hanks, Acxiom, Equifax, infoUSA, and Merkle dominate this category , but B2B marketers tend to think of them more as list generators than providers of a broad spectrum of strategic data management to direct mail execution.
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