Covid-19 Consumer Behavior Reaches Saturation Levels 60 Days In
The Customer
MAY 4, 2020
Over the course of the coronavirus pandemic Brand Keys, Suzy and TheCustomer have been tracking 18 consumer activities in an effort to gauge lifestyle changes. But 60 days into the pandemic activities have leveled out. Except in two areas: watching movies has decreased and making personal phone calls have increased.
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