How to Eliminate Waste in Your B2B Lead Generation Efforts
NetLine
DECEMBER 6, 2019
pieces of content before making a purchase decision. Despite the fact that this is only a slight increase from Google’s Zero Moment of Truth Macro Study ( 10.4 ), these figures underscore a truth we’ve come to know in modern business: quality leads are tied to quality content. . There are many ways to generate a lead.
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