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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Content syndication Content syndication is the process of publishing content on another organization’s property to expand your reach and often to generate leads. Direct marketing An advertising campaign that required the consumer to take an action in response to the communication.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Content syndication Content syndication is the process of publishing content on another organization’s property to expand your reach and often to generate leads. Direct marketing An advertising campaign that required the consumer to take an action in response to the communication.