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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

APRIL 25, 2023

Call to action A call to action is a link in the form of text, an image, or another point of access that allows visitors to either buy a product or subscribe to a newsletter, sign up for emails, download content, or engage in some other kind of interaction with a company or website. A uthority – Do we know who will ‘write the check’? 

Paid Content 95
Paid Content Sales Management B2B Sales Top of Funnel 95
article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

APRIL 25, 2023

Call to action A call to action is a link in the form of text, an image, or another point of access that allows visitors to either buy a product or subscribe to a newsletter, sign up for emails, download content, or engage in some other kind of interaction with a company or website. A uthority – Do we know who will ‘write the check’? 

Paid Content 84
Paid Content Sales Management Top of Funnel B2B Sales 84
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