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The Ultimate Guide to Marketing Jobs

Hubspot

Either way, the following skills and aptitudes are typically required to excel in any marketing role: Creativity. Whether you’re writing a business plan or a campaign brief, being able to creatively spell out your vision is a must in the marketing field. Growth Marketer.

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How to Develop a Successful Marketing Mix Strategy [+ Templates]

Hubspot

The bulk of the work in this element is typically done by product marketers or managers. Because the marketing mix incorporates elements from across your department — and even your company — it's imperative to establish a marketing mix strategy for each product you launch, or for your company as a whole. Marketing Mix Examples.