The ROI Guy

DECEMBER 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Metadata

FEBRUARY 22, 2021

I’ve spent my life building software for big companies. Usermind, I’ve been at building my company now. It’s my first company about seven years. Michel Feaster: Yeah, I helped acquire his and Mark’s last company Opsware. I’ve always worked at Boston companies. Mike Volpe: Yeah, sure.

B2B 52

B2B Enterprise Management Work Management Marketing Management 52