Cold Calling CTR Marketo Open Rate 
Albacross
APRIL 24, 2019
But contrary to popular belief, lead generation isn’t just about cold-calling or ? Click-Through Rate (CTR). CTR tells you how compelling your Call to Action is. The formula to measure CTR is: CTR = Total Number of Sales / Total Number of Visitors * 100. sending out a bunch of emails?.
Valasys
APRIL 4, 2023
It’s All About Personalization Did you know personalized emails have a 29% higher open rate and a 41% higher click-through rate than non-personalized ones? Warm-Up to Cold Calls Okay, so let’s talk about cold calling. Yes, you heard it right – cold calling is still a thing!
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