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Buyerology Trend: Think Buyer Decision Model vs. Buyer Journey

Tony Zambito

  We explored so far experience creation , BIG insights , demand fulfillment , and buyer networks.  Goals : buyer goals have become more elastic and buyers are considering more input and alternatives to overcoming obstacles to achieve goals.    ( Image by Kenny Madden © All rights reserved ). . 

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How to Optimize Your E-commerce Site for Revenue

Convert

E-commerce fulfillment costs have always been higher, but in the wake of the pandemic induced supply chain disruption, rising costs are eating into profit margins. The economics around e-commerce are changing, and rising demand has brands struggling to fulfill them. Supply Chain Optimization.

article thumbnail

How to Optimize Your E-commerce Site for Revenue

Convert

E-commerce fulfillment costs have always been higher, but in the wake of the pandemic induced supply chain disruption, rising costs are eating into profit margins. The economics around e-commerce are changing, and rising demand has brands struggling to fulfill them. Supply Chain Optimization.