Remove CMO Remove Disintermediation Remove Marketing Budget Creation Remove SMB
article thumbnail

B2B Category Creators Episode 6 Transcript

Metadata

We help CFOs get control of visibility over all of the spending within their company, whether that be travel, expense or just marketing budget, and things like that. And that is, in the category creation journey, what was the biggest hashtag fail moment. It doesn’t exist as much in the SMB. Nick Mehta: All right.

B2B 52