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17 ABM Stats That Will Make You Rethink Your 2021 Strategy

Rollworks

According to FlipMyFunnel, companies using ABM generate 200% more revenue for their marketing efforts compared to those that don’t. A joint Marketo and Reachforce study found companies that use ABM become 67% better at closing deals when they sync their sales and marketing teams. ABM and Revenue. Generate more revenue.

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17 ABM Statistics that will make you rethink your 2018/2019 strategy

Rollworks

According to FlipMyFunnel, companies using ABM generate 200% more revenue for their marketing efforts compared to those that don’t. A joint Marketo and Reachforce study found companies that use ABM become 67% better at closing deals when they sync their sales and marketing teams. ABM and Revenue. Generate more revenue.

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Scaling every stage of your ABM Program with Insight

Business Brainz

According to a joint study by Marketo and ReachForce, when sales and marketing are aligned, they become 67 per cent better at closing deals. It is reported that 63% of purchases now have more than four people involved compared to 2017 where 47% were involved. Because of this, the need to align sales and marketing is even more.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. While called "web analytics" in both cases, the capabilities are not the same, nor are they intended to be. 2) Email services – Julie Katz at Forrester writes about this group.