17 ABM Stats That Will Make You Rethink Your 2021 Strategy
Rollworks
DECEMBER 14, 2021
While most sales teams tend to spend hours analyzing the prospects sent by their marketing teams, ABM helps reduce up to 50% of sales time wasted on unproductive prospecting, which historically has caused sales to ignore 50% of marketing leads. Budget allocation for ABM is on the rise. Close more deals. Grow faster.
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