Buyer's Journey Cold Calling Data Hygiene Intent-based Leads 
DealSignal
MARCH 22, 2023
According to Forrester, companies that excel at lead nurturing generate 50% more sales-ready leads at 33% lower cost. The best way to approach personalization is to first create buyer journey maps that are based on historical data. This is another area where you miss utilizing your CRM data to the fullest.
DealSignal
JUNE 3, 2021
According to Forrester , companies that excel at lead nurturing generate 50% more sales-ready leads at 33% lower cost. The best way to approach personalization is to first create buyer journey maps that are based on historical data. This is another area where you miss utilizing your CRM data to the fullest.
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