41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018
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APRIL 4, 2018
This lack of insight makes it equally as hard to demonstrate the value of the marketing team, and justify ongoing investment to your CEO or CFO. . Full Circle Insights | Sr. Note: To qualify a lead and differentiate it from an average one, we set a few parameters at the start of the campaign. 2) Churn rate.
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