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Paul Slack: B2B Digital Marketing Has Never Been Easier

B2B Digital Marketer

So one thing that businesses need to start with is kind of the planning pillar and the planning pillar, really, it begins with, you know, identifying who is my customer, right? Jim Rembach ( 24:32 ): And so when you start looking at, you know, that domain expertise, and you mentioned one of those pillars being authority, no.