Marketing Automation: Like Bringing a Gun to a Knife Fight
Webbiquity
FEBRUARY 14, 2010
One of the biggest challenges b2b marketers face is what to do with all of those “names&# that come into your system that aren’t really “leads&# yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. There is a crying need for this. Share this on del.icio.us.
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