Business to Business Buying Cycle Demand Generation Agencies Disintermediation 
Industrial Marketing Today
SEPTEMBER 27, 2010
Even though the widespread adoption of social media in industrial marketing has been slower than general B2B and B2C marketing, it has had a serious impact on industrial sales, especially on the traditional role of the outside sales rep. Conduct a content audit and make sure you have mapped your content to the buy cycle.
B2B Marketing Zone Posts
OCTOBER 5, 2010
What Role Should A Communications Agency Play In A Client’s Social Media? Today we are trying to find an answer to the question What Role Should A Communications Agency Play in A Client’s Social Media. MI6 Marketing Agency , September 15, 2010 Author: Chris Herbert. To do that, curation must be part of the mix.
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