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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible? Consistency : Is the data presented in a way that is the same as similar records? But there’s data, and then there’s data. Data Quality and Management. JUST KIDDING. The struggle is real.

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Sales Intelligence: What to Expect When You’re Prospecting

DiscoverOrg

We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible? Consistency : Is the data presented in a way that is the same as similar records? There’s data, and then there’s data. But long, complicated sales cycles need more than just names and numbers.