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How to Define & Measure Social KPIs – Part -1

Valasys

The main question for the marketers is how to allocate the budget for ad campaigns on each of the social media channels & whether being on all of them at the same time serves the purpose. Tools to measure Social Media Metrics. PostRank: This is a great tool to measure the performance of content with RSS feed.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. In other words, how accurate does it need to be? What’s the budget? How much can you afford to spend on the tool? • How much volume do you expect to get?