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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Here’s a general flow for a multi-step campaign. In addition to consulting, Mac conducts marketing workshops and seminars, writes regularly for leading marketing and business publications, is the publisher of Sales Lead Report, a newsletter with more than 15,000 subscribers, and Sales Lead Insights , his B2B marketing blog.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Study: 93% of B2B Marketers Use Social Media Marketing by Social Media B2B The always insightful Adam Holden-Bache reports that according to research from BtoB Magazine , “B2B marketers overwhelmingly favor ‘the big 3′ social media channels, with LinkedIn being the most-used channel (72%).