A B2B Guide to Engagement Marketing (with Strategies, Tools and Examples)
SnapApp
JANUARY 11, 2018
While this approach worked for a long time, the buyer journey has become far more complex. . . Research from Forrester finds that today’s customers “distrust and resent one-off campaigns that interrupt or intercept them”. . This is the death of one-size-fits-all email blasts. Today, there is an average of 5.4 Source ). . .
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