Embracing the Age of the Customer: How to Become Customer Obsessed
Adobe Experience Cloud Blog
JANUARY 3, 2014
Author: Maggie Jones The term “customer obsession” is in danger of becoming a buzzword – it’s easy to claim that you’re customer obsessed, but it’s difficult to actually be. Caring about your customers, thinking about your customers, even dreaming about your customers doesn’t make your company customer obsessed.
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