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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

APRIL 25, 2023

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Marketing to buyer intent typically produces better ROI because the buyer intent shows their level of buying readiness.

Paid Content 95
Paid Content Sales Management B2B Sales Top of Funnel 95
article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

APRIL 25, 2023

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Marketing to buyer intent typically produces better ROI because the buyer intent shows their level of buying readiness.

Paid Content 84
Paid Content Sales Management Top of Funnel B2B Sales 84
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