Tom Pisello: The ROI Guy: How TCO is a common sense sales and.
The ROI Guy
FEBRUARY 4, 2009
Never has cost-analysis been so critical for technology users to justify spending and for technology providers to prove the business case in order to assure that the proposed solutions are a priority and make the budget cut. Bullet-proof business cases need to be made for any money to change hands. Is Marketing Too Busy?
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