The ROI Guy

DECEMBER 6, 2010

The savvy marketing and sales enablement professional will proactively recognize the issues that the frugal and empowered decision maker creates, using 2011 to reshape the strategies and investments to better engage, dialogue and sell to ever more empowered, skeptical, overloaded and frugal buyers.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

The ROI Guy

SEPTEMBER 28, 2010

08, 2010 IDC Executive Tele Briefing on Sales & Marketing Strategies for 2010 Posted by Tom Pisello at 8:04 AM Email This BlogThis! Alinean recognized by BtoB Magazine’s as one of To. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

Enterprise Management 40

Enterprise Management Paper Work Management Marketing Budget 40

The ROI Guy

AUGUST 4, 2010

SiriusDecisions validates that buyers trust analysts as the third party of choice (SiriusDecisions B-to-B Buyers Survey 2010), and that using third party proof points can help to drive quicker buying decisions. Want to understand the unique benefits that a value-based B2B selling / marketing program can deliver for your organization?

Budget Programs 40

Budget Programs Work Management Marketing Management Marketing Automation Services 40