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The Lead Generation Strategy Guide

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However, if another prospect were to request a product demo, the same system could auto-qualify awarding the prospect 100 points. Consideration: leads are officially converted to sales qualified opportunities and are viewed as prospective customers. Marketing Automation Platform (MAP). Sales Automation.

article thumbnail

The Lead Generation Strategy Guide

Zoominfo

However, if another prospect were to request a product demo, the same system could auto-qualify awarding the prospect 100 points. Consideration: leads are officially converted to sales qualified opportunities and are viewed as prospective customers.