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Webinar Recording: 6 Lead Generation Strategies using Social Media (Part I)

LeadSquared

The webinar on ‘6 Lead Generation Strategies using Social Media’ conducted by Meenu Joshi and Nilesh Patel was a huge success. Since these are lead generation ads, you would choose website conversions as goal. Can I draw a direct co-relation between lead generation and revenue? Question 2.

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CRM and marketing automation: The challenges and benefits of integration

Martech

Customer relationship management (CRM) and marketing automation platforms (MAPs) are two of the foundational elements of modern martech stacks. Marketing automation platforms help operationalize data on prospects and customers. They also automate workflows, using data and engagements as triggers to send relevant messages.

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10 Best Email Apps for Small Business Owners

Webbiquity

As a business owner, you have to worry about every little detail concerning your digital marketing strategy. It’s not enough to build the perfect, intuitive website and learn about the basics of content marketing and WordPress hosting. Drip offers free guides and online training courses on lead generation once you sign up.