TrustRadius Marketing

NOVEMBER 14, 2019

70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. An automated system allows experienced marketing teams to deliver new customers without increasing employee requisites.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

Martech

FEBRUARY 19, 2024

Customer relationship management (CRM) and marketing automation platforms (MAPs) are two of the foundational elements of modern martech stacks. This includes the initial outreach, which might simply be an auto-responder after the form fill that thanks the prospect for the inquiry.

Marketing Automation Services 104

Marketing Automation Services Marketing Automation CRM Work Management 104

Hubspot

FEBRUARY 3, 2012

In order to integrate your email marketing with your other data systems, you need to use marketing software that allows for that integration to take place. Frequency of emailing, as we have established in our Science of Email Marketing research , doesn’t necessarily negatively impact subscriber retention.

Email Marketing 28

Email Marketing Marketing Management Top of Funnel Deliverability 28

Heinz Marketing

JANUARY 22, 2018

Our very first guest was Funnelholic author and Topo co-founder Craig Rosenberg. Terry will join Nancy Nardin of Smart Selling Tools and I to give our “lively” perspective from the Sales (Nancy) and Marketing (Matt) fronts on lead follow up failure AND share best practices for how to do it right.

Marketing AI 65

Marketing AI Top of Funnel Work Management Enterprise Management 65