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9 Best Email Marketing Tools for Small Business

BenchmarkONE

List Segmentation. That’s where segmentation comes in. Whatever your business needs and wherever it currently is operating, they have a plan for you. ConvertKit is a great service if the backbone of your business is blogging; it’s ideal for professional bloggers and creators.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

Tools like landing pages and segmentation can help you to build leads and drive interest to new visitors. Email Management: Automation for segmentation, A/B testing, scheduling, and auto-responders is key. Segmentation: Demographic, company information, and behavior-based filters refine the outreach process.