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Key Things You Need to Know About Email Marketing Software

Webbiquity

Fortunately, on the other hand, marketing automation tools enable you to craft behavior-based automated email sequences that almost make it seem as though you’re writing personalized messages (though they can’t help with the Corona on the beach). Email Automation. Unfortunately, the world is not ideal.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

70% of marketers say marketing automation software is critical to their success. So what is it, anyway? Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? Automated marketing began with the “email”.

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Thirteen email marketing platforms with high ROI

ClickZ

Some other email facts to consider: What percentage of B2B marketers utilize email marketing? What about email newsletters? What percentage of consumers check their email at least once a day? But what email marketing platform should you use? Have those gone by the wayside? Mobile or desktop? Source: Campaigner.

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Why AI and Marketing Automation are a Perfect Match

Mailmunch

Artificial intelligence and automation were introduced in marketing for this purpose. . Although they’re sometimes used interchangeably, AI and automation present some intricate differences that influence when and how they’re used in marketing. Social media timeline filtering . Automation . Streaming services .