Directive Agency

FEBRUARY 22, 2019

Many top B2B data providers not only deliver contact information to build lists but also provide predictive analytics on target accounts. Some notables include Google Ads, LinkedIn Ads, Facebook Ads, and Twitter Ads. Linkedin Ads. New Customers: Using “Search” as Buyer Intent Signal. Then you’re done!

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Engagio

JANUARY 25, 2017

“Yes, you need to look for intent signals. Though not an exhaustive list, consider partnering with organizations that provide predictive analytics solutions, including: 6sense. It’s time to channel your inner Sherlock Holmes and dig up some valuable information on your prospects beyond just LinkedIn and Twitter.

Sales Management 48

Sales Management Account Based Marketing ABM Lead Ranking 48

Full Circle Insights

FEBRUARY 28, 2023

The first martech solution to give B2B marketers the power to measure campaign performance in an ABM funnel framework, Full Circle ABM now integrates with 6sense to enable the tracking of accounts from the detected stage, indicating when an account may be recognised as in-market based on intent signals, all the way to closed-won business.

Full Circle Insights 52

Full Circle Insights Account Based Marketing Marketing Attribution Sales Management 52