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Okay, Marketers. What Now? Areas of Focus in Times of Uncertainty.

Walker Sands

Organic search and buyer intent may be down, but you can still show up for your audience in helpful ways. Public Relations. How to plan ahead: Conduct a competitive analysis. Create Online Events and Content. Is the site taking advantage of structured data?

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The 12 Best AI Assistants for Sales Teams

Hubspot

That includes: Sentiment analysis. Tinuiti , an advertising and public relations company, faced challenges with a manual sales process and limited analytics. Pro tip: Create a list of prospects with shared characteristics like buyer intent and demographics. Read our guide on the nitty-gritty of how AI works.