99 B2B Marketing Statistics to Back Your Bets
Televerde
OCTOBER 30, 2019
Writing skills rank second (80% say they are very or extremely important), followed by content marketing skills (78%), digital media skills (77%), data analysis skills (77%), and email marketing skills (65%). Personalized email messages improve the click-through rate (CTR) by an average of 14% (CampaignMonitor, 2019). Mailmunch, 2019).
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