AIDA Churn Rate Customer Satisfaction Sales Cycle 
Single Grain
SEPTEMBER 22, 2023
By guiding potential customers through a series of stages, from awareness to conversion, well-crafted marketing funnels can increase conversions, drive revenue and create loyal customers. Your customers may have varied pain points (a doctor who wants a survey tool may have different needs from a teacher who needs a survey tool).
Hubspot
NOVEMBER 12, 2014
" The stages a potential buyer goes through, from learning about a new product or service to either becoming a loyal customer or rejecting it. An acronym used in Sales that stands for Attention/Awareness, Interest, Desire, Action. A stage of the buying process leads reach when they''re just about to close into new customers.
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