30 Sales and Marketing Terms You Should Know
PureB2B
SEPTEMBER 11, 2016
These are the four steps involved in the so-called purchase funnel. Cold Calling. Refers to unsolicited calls made by sales representatives in the hopes of selling to new customers. Business blog. This is a metric that measures what percentage of your customers you retain. ToFu, MoFu, Bofu. Cross-Selling.
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