How Intent-based ABM Helps Optimize Your Go-To-Market Strategy
DealSignal
APRIL 27, 2023
At the time, advertising was print-based with little ability to target spend. A century later, we have analytics, intent data, and AI which help us define whom to call, when to call, and what to say. A century later, we have analytics, intent data, and AI which help us define whom to call, when to call, and what to say.
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