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Outcomes-Based Advertising: A Paradigm Shift in Marketing

Choozle

JUNE 10, 2024

It’s not merely about hitting targets; it’s about the relentless pursuit of budget optimization,performance excellence, and the discipline to continually fine-tune ad delivery strategies to move the organization forward, contributing to revenue and growth. Results could be long-term (e.g., brand awareness) or immediate (e.g.,

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

DECEMBER 6, 2019

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.

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B2B Marketing Zone

Outcomes-Based Advertising: A Paradigm Shift in Marketing

42 Digital Marketing Trends You Can’t Ignore in 2020

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