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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

Cold calls, trade shows, direct mail, and print ads were the primary forms of marketing. The spread of social media and blogging, radically faster Internet speeds, online video, the rise of influencers, and reliance on mobile devices continues to change the way companies market their products and services. Market size analysis.

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CRM Best Practices: How to Choose the Best Free CRM System

Hubspot

You know you need a CRM, but there are hundreds of CRMs and hundreds more features available. This CRM best practices guide will walk you through how to evaluate a CRM, from how it will help your business and how to map your needs to core features. What is CRM? What are the benefits of CRM?

CRM 75
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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Buyers are tuning out (or blocking completely) self-serving promotion and ads. Leading marketers in 2017 will strive to create a culture focused on delivering valuable content to their customers that translates into better marketing results. Influencer marketing. Sales enablement. Closed loop attribution and reporting. Joe Pulizzi.