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Fliptop: A Customer Data Platform for Predictive Lead Scoring, Pure and Simple

Customer Experience Matrix

But it fits perfectly into the “data enhancement” category, joining Infer , Lattice Engines , Mintigo , Growth Intelligence (which I’ve also yet to review) and ReachForce. The one objective distinction is that FlipTop is publicly listed on the Salesforce.com App Exchange, meaning it has passed the Salesforce.com security reviews.

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A marketer’s 2022 guide to Marketo: What it does today

Martech

Targeted, personalized display ads. More advanced data deduplication and data cleansing can be enabled through integrations with a number of LaunchPoint partners, including RingLead, ReachForce, StrikeIron, and CRMFusion. Pricing and support. Email to engage customers with relevant conversations in minutes.

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16 marketing automation platforms your organization should consider

Martech

For information on pricing and a deeper feature breakdown on several of these platforms, download the MarTech Intelligence Report. This includes email, SMS, push notifications, landing pages, web push and personalization, social media, ad tech, direct mail, and emerging channels like voice, IoT and digital signage. ActiveCampaign.