Acquisitions, Cable, Multi-Touch Attribution and ROAS

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Acquisitions

Cable

Multi-Touch Attribution

ROAS

LeadsRx Gives Advertisers Analytics Tools to Finally Measure National Television Commercials, Including Live, Broadcast, and Dual-Feed Cable Programming

LeadsRX

NOVEMBER 9, 2021

Capability solves decades-old problem advertisers experience of not being able to accurately measure complex national TV spotIT has full data governance over consumer data within standard SaaS architecture Solution leads to greater accuracy in multi-touch attribution results for the types of feeds and the times commercials air nationally.

Cable

Cable Television marketing Budget Programs Broadcasting

52 Marketing Terms Every Marketer Should Know

LeadsRX

MARCH 9, 2022

Attribution. Attribution refers to giving credit to a particular advertising campaign or collection of campaigns for conversions. Marketing attribution shows which organic and paid programs are working best to deliver customers at lower costs and higher lifetime value. Learn more about Marketing Attribution.

Marketing Attribution

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking

Webinars

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

B2B Marketing Zone

LeadsRx Gives Advertisers Analytics Tools to Finally Measure National Television Commercials, Including Live, Broadcast, and Dual-Feed Cable Programming

52 Marketing Terms Every Marketer Should Know

Webinars

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