2012, B2B Thought Leadership and SWOT

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2012

B2B Thought Leadership

SWOT

32 Resolutions to Prepare for Your 2012 B2B Lead Generation Program

NuSpark Consulting

DECEMBER 31, 2011

Thought I’d give it a shot as well, running through a master list of “resolutions” as preparation for improving your inbound marketing and lead generation strategies for 2012 and beyond. Do a SWOT analysis. Everybody does list-format blog posts this time of year. Develop or substantiate your brand.

Lead Generation

Lead Generation Budget Programs Sales Qualified Leads Paid Search Agency

Book Review: Marketing in the Round

Webbiquity

FEBRUARY 4, 2013

The book, valuable to anyone who’s in (or aspires to be in) a marketing or PR leadership role, is divided into three main sections: Understand the Marketing Round and Develop Your Strategy. Of course, for many b2b purchases, or infrequent and high-value consumer purchases, friends and family may not be much help.

Paid Content

Paid Content Enterprise Management Planning Work Management

B2B Marketing Zone

32 Resolutions to Prepare for Your 2012 B2B Lead Generation Program

Book Review: Marketing in the Round

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