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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ). Marketing Charts ). Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. eMarketer ).

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog. Younger buyers rely more heavily than their older counterparts on social media as key influence in SMB purchasing decisions–but not by all that much. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

Three-fourths of marketers planned to increase strategic efforts on social media and social networking sites this year, with 68% also focusing more on SEO and 63% on blogs. eMarketer ). How Small to Midsized Businesses (SMBs) Use Social Media. 67% of the Inc 500 use Facebook, a decline of 7 percentage points from 2011.