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How the most successful B2B startups came up with their original idea

Lenny's Newsletter

If you’re not a subscriber, here’s what you missed this month: How today’s top consumer brands measure marketing’s impact How Shopify builds product What is good free-to-paid conversion Subscribe to get access to these posts, and every post. And remember: following these steps (or any steps!)

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

There was no shatteringly impactful takeaway from SXSW 2010, as it seems we’ve entered a (sure to be brief) innovation lull. There seems to be a distinct collection of sessions, parties, and hang-outs for the social media crowd, and then a completely separate collection for developers, entrepreneurs (and of course film attendees).