Mon.Jul 24, 2017

Remove lead-qualification-account-based-marketing
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Scheduling an Appointment With an "Uncloseable"

ViewPoint

A competitor in the teleprospecting business recently published a list of B2B companies based on how easy or hard they were to work from a lead-generation standpoint. At the bottom of the list were what they called “uncloseables,” meaning these were companies that this competitor was not able to generated leads from.

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28 Amazing B2B Examples of Interactive Content

SnapApp

While he would like to have a more vegetable-based diet with less or no meat, he concluded with this simple argument against it: “Salads need to step their game up. In an article from the DemandGen Report , Brian Anderson listed out 3 key reasons why B2B marketers need to apply B2C tactics for better engagement and personalization: .