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I've Discovered a New Class of System: the Customer Data Platform. Causata Is An Example.

Customer Experience Matrix

I’ve recently written about some of them, including Reachforce/SetLogik and Lattice Engines. Pricing is based on the number of data sources and touchpoints, with additional charges based on data storage. Those are something new. These will further speed deployment. Cost begins around $150,000 per year.

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A marketer’s 2022 guide to Marketo: What it does today

Martech

More advanced data deduplication and data cleansing can be enabled through integrations with a number of LaunchPoint partners, including RingLead, ReachForce, StrikeIron, and CRMFusion. In fact, Marketo’s Sales Partnership feature shares customer intelligence across every touchpoint in the buyer journey. Pricing and support.

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16 marketing automation platforms your organization should consider

Martech

For information on pricing and a deeper feature breakdown on several of these platforms, download the MarTech Intelligence Report. More advanced data deduplication and data cleansing enabled through turnkey integrations with a number of LaunchPoint partners, including RingLead, ReachForce, StrikeIron, and CRMFusion. Lead management.