KoMarketing Associates

JANUARY 19, 2022

Mutiny is indispensable for multivariate testing as well as improving conversion rates via personalized experiences. I have been fortunate enough to utilize the tool at both SecurityScorecard and AlphaSense where I’ve seen very positive results. Phoebe Fasulo, Director of Digital Marketing & Web Strategy at AlphaSense.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

SnapApp

DECEMBER 12, 2017

“The CMO’s best play at this point is to prepare what you can and commit to staying on top of the news around AI applications in marketing as it breaks. The opportunity is right around the corner; get in position now to recognize it.”. . It’s not just AI driving the growth and adoption of marketing automation, either.

Marketing Automation Services 103

Marketing Automation Services Marketing AI Paid Content Marketing Automation 103

Convert

JULY 18, 2022

This training goes beyond basic A/B testing tutorials and also includes research, data collection and analysis, critical thinking, experiment design, statistics, QA, stakeholder communication, and so much more. Did you hear about website optimization on a growth marketing podcast and had this tool recommended to you? Optimizely.

Budget Programs 98

Budget Programs Enterprise Management Work Management Marketing Management 98