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Business to Individual (B2i): The New Imperative for B2B E-commerce Marketing?

KoMarketing Associates

B2B e-commerce extends far beyond traditional product purchases and into subscriptions, software add-ons, renewal services, and premium memberships, among other opportunities. And, they are fundamentally leveraging self-service to drive revenue. Would you provide thoughts on how B2B marketers can overcome this obstacle?

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The Customer Journey Starts Here

GreenRope

Whether you are using a messenger service like WhatsApp or Facebook Messenger or you employ a platform like Olark online live chat, this channel is becoming an increasingly popular way to generate and engage new leads. What do you do first when researching a product, service or company? Typically, you do a Google search.

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article thumbnail

The Customer Journey Starts Here

GreenRope

Whether you are using a messenger service like WhatsApp or Facebook Messenger or you employ a platform like Olark online live chat, this channel is becoming an increasingly popular way to generate and engage new leads. What do you do first when researching a product, service or company? Typically, you do a Google search.

article thumbnail

The Customer Journey Starts Here

GreenRope

Whether you are using a messenger service like WhatsApp or Facebook Messenger or you employ a platform like Olark online live chat, this channel is becoming an increasingly popular way to generate and engage new leads. What do you do first when researching a product, service or company? Typically, you do a Google search.

article thumbnail

The Customer Journey Starts Here

GreenRope

Whether you are using a messenger service like WhatsApp or Facebook Messenger or you employ a platform like Olark online live chat, this channel is becoming an increasingly popular way to generate and engage new leads. What do you do first when researching a product, service or company? Typically, you do a Google search.

article thumbnail

The Customer Journey Starts Here

GreenRope

Whether you are using a messenger service like WhatsApp or Facebook Messenger or you employ a platform like Olark online live chat, this channel is becoming an increasingly popular way to generate and engage new leads. What do you do first when researching a product, service or company? Typically, you do a Google search.

article thumbnail

The Customer Journey Starts Here

GreenRope

Whether you are using a messenger service like WhatsApp or Facebook Messenger or you employ a platform like Olark online live chat, this channel is becoming an increasingly popular way to generate and engage new leads. What do you do first when researching a product, service or company? Typically, you do a Google search.