Zoominfo

FEBRUARY 25, 2021

What is Lead Generation? Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. What does a “good lead” look like anyway? What is a Lead?

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

Zoominfo

FEBRUARY 25, 2021

What Is Lead Generation? Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. What does a “good lead” look like anyway? What is a Lead?

Sales Management 177

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 177

Directive Agency

FEBRUARY 22, 2019

ZoomInfo – Has diversity of integrations and strong data appending functionality to existing leads. If expensive clicks aren’t enough, B2B marketers typically battle complicated marketing funnels and long sales cycles. They’re evaluating the value of your solution or service and may be considering ending their contract.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45