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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

NOVEMBER 5, 2019

Cold calls, trade shows, direct mail, and print ads were the primary forms of marketing. Without research, marketers have less data for helping the sales team address the main points of potential customers. Implement the Latest SEO Techniques. For most B2B companies, potential customers use the following: LinkedIn.

Paid Content 240
Paid Content Sales Management Work Management Marketing Automation Services 240
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The Ultimate Guide to Sales Metrics: What to Track, How to Track It, & Why

Hubspot

AUGUST 8, 2019

Percentage of revenue from existing customers (cross-selling, upselling, repeat orders, expanded contracts, etc.). Average lifetime value (LTV) of user or customer. Customer acquisition cost (CAC). Conferences, trade shows, events. Retention rate of partner customers. Market penetration.

Cost per Acquisition 94
Cost per Acquisition Lead Ranking Top of Funnel Churn Rate 94
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